Native-Designed Apparel & Fashion
Native American clothing is more than one style, one look, or one tradition.
Native nations across North America have their own histories, artwork, clothing traditions, and ways of expressing identity. Today, Native artists and designers also create contemporary clothing that reflects who we are now.
That includes graphic t-shirts, accessories, streetwear, artwear, handmade pieces, and modern fashion.
Native Wylde is a Native American-owned apparel brand based in Oklahoma City. Our designs come from original artwork and are screen printed in-house in Oklahoma City.
NATIVE DESIGNED. MADE FOR EVERYONE.
What Is Traditional Native American Clothing Called?
Traditional Native American ceremonial and cultural attire is most respectfully and commonly called Regalia.
Because hundreds of different Native nations have their own cultures and traditions, clothing styles and names vary widely. Clothing has also historically been shaped by the lands and climates where different Native peoples lived, with materials including animal hides, plant fibers, feathers, shells, and later woven textiles and manufactured materials.
The word regalia is often used when referring to clothing and adornment associated with cultural or ceremonial traditions.
It is important to remember that there is no single style of "Native American clothing." Different Native nations have their own traditions, and some items may have specific cultural, ceremonial, family, or community significance.
Native Wylde creates contemporary apparel, not ceremonial regalia.
Can Non-Indigenous People Wear Indigenous Clothing?
Yes. Non-Indigenous people can wear contemporary Indigenous-designed clothing.
However, it is important to distinguish between authentic contemporary merchandise made available through Native artists and businesses and generic "Native-inspired" merchandise sold by resellers who have no connection to the Native people or cultures being represented.
Native Wylde is created and operated by enrolled tribal members. When you support us and other Native-owned brands like us, you're supporting real Native-owned businesses and the artists and people behind the work. We truly appreciate that support.
Our merchandise is made for everyone who feels connected to our culture and wants to support Native American people, art, and history.
That's why our motto is simple:
NATIVE DESIGNED. MADE FOR EVERYONE.
What Is Native American Clothing?
Native American clothing can mean different things depending on the context.
Traditional clothing and regalia are connected to individual Native nations, families, ceremonies, dances, and cultural traditions. These aren't interchangeable from one tribe or community to another.
There is also contemporary Native American clothing. Native artists and designers today create clothing for everyday life, fashion, art, business, events, and everything in between.
That's where Native Wylde fits.
We create contemporary graphic apparel featuring original artwork and Native-inspired ideas. Our t-shirts are everyday clothing, designed to be worn, enjoyed, and shared.
What Is Native American Fashion?
Native American fashion is a growing part of contemporary fashion and art.
Native designers are bringing their own perspectives, artwork, techniques, stories, and experiences into modern clothing. Some work with traditional materials and techniques. Others create completely contemporary designs. Many do both.
There isn't one definition of what Native fashion has to look like.
Native people aren't stuck in the past. We are artists, designers, entrepreneurs, and creators making things today.
Native Wylde is part of that contemporary side of Native apparel.
What Makes Native-Designed Clothing Different?
For us, it starts with the artist.
Native Wylde was created around original artwork and a Native perspective. Our designs are not generic graphics created to look "Native."
They're part of our creative process.
We design the artwork, prepare the prints, and screen print our apparel in our Oklahoma City studio.
That connection between the artist, the design, and the finished shirt matters to us.
A t-shirt can be simple. It can also carry an idea, a story, a sense of humor, a memory, or a piece of the artist who created it.
Where Can I Buy Native American Graphic T-Shirts?
If you're looking for contemporary Native American graphic t-shirts, look for Native artists and Native-owned businesses whenever possible.
Buying directly from a Native-owned brand gives you a clearer connection to the people behind the artwork and the business.
Native Wylde creates original graphic t-shirts designed from a Native perspective and screen printed in Oklahoma City.
From bold graphics to Oklahoma-inspired designs, our shirts are made for everyday wear.
What Are Native American-Owned Clothing Brands?
Native-owned clothing brands are businesses owned and operated by Native people.
They come in many forms. Some focus on traditional art. Some focus on contemporary fashion. Others create graphic apparel, jewelry, accessories, footwear, or other products.
Native Wylde is a family-owned and operated Native American clothing brand. The owners are enrolled in the Walker River Paiute Tribe.
Our goal isn't to recreate one particular idea of what Native clothing should be.
We create our own.
Traditional Clothing and Contemporary Native Apparel
Traditional Native clothing and contemporary Native apparel can exist side by side, but they serve different purposes.
Traditional clothing and regalia can be connected to specific Native nations and cultural practices. Contemporary apparel can draw from modern Native life, art, humor, identity, history, geography, or personal experiences.
Native Wylde focuses on contemporary apparel.
Our t-shirts are made for everyday life, whether you're heading to an event, going out with friends, traveling, or simply wearing something you connect with.
Native Designed. Made for Everyone.
Native Wylde is about Native creativity without putting it in a box.
We're Native-owned. We're based in Oklahoma City. Our artwork is original, and our shirts are screen printed in-house.
We make clothing from our perspective, but you don't have to be Native to appreciate the art.
That's the point.
NATIVE DESIGNED. MADE FOR EVERYONE.
Frequently Asked Questions
What is traditional Native American clothing called?
Traditional Native American ceremonial and cultural attire is commonly referred to as regalia, although terminology varies among Native nations and communities. There is no single type of Native American regalia or clothing.
Can non-Indigenous people wear Indigenous clothing?
Yes. Non-Indigenous people can wear contemporary clothing created by Native artists and businesses.
It is important to distinguish between authentic contemporary merchandise made available through Native artists and businesses and generic "Native-inspired" merchandise sold by resellers with no connection to the Native people or cultures being represented.
Native Wylde is created and operated by enrolled tribal members. When you support us and other Native-owned brands, you're supporting real Native-owned businesses, and we truly appreciate it.
Our merchandise is made for everyone who feels connected to our culture and supports Native American people, art, and history.
What is Native American clothing?
Native American clothing includes traditional clothing and regalia as well as contemporary apparel created by Native artists and designers. Styles vary greatly among Native nations.
What is Native American fashion?
Native American fashion refers to contemporary fashion created by Native designers and artists. It can include modern clothing, accessories, handmade work, graphic apparel, and designs influenced by Native art and experiences.
Where can I buy Native American graphic t-shirts?
You can buy contemporary Native American graphic t-shirts directly from Native artists and Native-owned apparel brands. Native Wylde creates original graphic t-shirts and screen prints them in Oklahoma City.
What makes a clothing brand Native-owned?
A Native-owned clothing brand is a clothing business owned by Native people. Native-owned brands can create many different types of clothing and aren't limited to traditional styles.
Native Wylde is a family-owned and operated Native American clothing brand. The owners are enrolled members of the Walker River Paiute Tribe.
Does Native Wylde sell traditional Native American regalia?
Native Wylde focuses on contemporary graphic apparel rather than traditional ceremonial regalia. Our shirts are everyday clothing featuring original artwork created from a Native perspective.
They are made and meant to be worn by everyone, Native and non-Native alike.
Native Wylde
Native American-owned. Oklahoma City.
NATIVE DESIGNED. MADE FOR EVERYONE.